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EA Launches Loads of “Official” Battlefield Products

The Battlefield™ brand continues to demonstrate explosive growth as DICE, an Electronic Arts Inc. (NASDAQ: EA) studio, today announced a full slate of uniqueBattlefield-branded products for fans to enjoy. In anticipation of the Battlefield 4™ launch on October 29, DICE has hand-selected strategic licensing partners that will bring the beloved Battlefield brand to new retail sectors and new demographics this holiday. …

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